Beware, dear reader, and steel your nerves before venturing deeper into this article. The stories contained herein are the unfortunate tales of dentists and patients attempting to connect with each other through mismanaged and long-neglected practice websites. Let this be a cautionary tale to your practice, and take heed, lest a similar gruesome fate befall your own website…
A long time ago, your website may have been a work of art. But unlike fine wines and cheeses, websites only get worse with age. The world of technology moves so fast that trying to keep your website current can […]
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To generate new patient appointments for your practice, you must first gain the trust from those who are considering your services. After all, patients have a choice of dentist in their local area. What makes your practice different from the […]
Blogging is a powerful way to add quality, consistent content to your website. Write about a variety of topics related to dentistry and oral health, establish yourself as a dental authority and gain confidence from your patients. It’s the […]
If you or a company you’ve partnered with is managing your search engine optimization (SEO) efforts, then you may want to take a few minutes to review its progress. SEO is universally considered one of the most effective techniques you […]
Whether you’re writing for your practice website, your blog, an office newsletter or a flyer, the content included on your marketing materials will play an important part in communicating who you are and what your practice can offer to your […]