Any practice needs a steady flow of patients coming through the door in order to be successful. Besides your website, many patients use online directories and reviews to find a practice and schedule an appointment. These are among the top […]
Your website is the foundation of your online presence and often the first impression you make to potential patients. Website designs continue to evolve for all businesses, including healthcare practices. It can be difficult to know which elements of web […]
As the most influential search engine, Google faces a daily challenge in how they can best present results to users. Google changes its search algorithm roughly 500-600 times per year. We’ll go through how Google search algorithms have changed over […]
Did you know that 84% of people trust online reviews as much as a personal recommendation? Or that 74% say positive reviews make them trust a local business more?
By: Jim Rogers Search engines are today’s most important source of information. Especially when searching for a local practice. Over 90% of people don’t look past the first page of search results. A coveted top position results from a combination […]
How long does it take to get results with SEO? It’s one of the most common questions we get from clients. It’s a valid concern because SEO can be a significant financial investment for many practices. But SEO is a long-term strategy – not a set-it-and-forget-it addition to your website. For those willing to put in the time, SEO can have one of the best returns on investment out of any online marketing strategy.
Search engine optimization is constantly evolving, making optimizing a website a challenge even for SEO experts. These experts agree that a strong SEO strategy is more important than following the latest trend. Meta tags are the foundation of on-page SEO, title tags being the most important.