Practice Marketing , Reputation Management , Search Engine Optimization , Security , Uncategorized , Website Design
December 3, 2020
3 ways your website can help your practice flourish in 2021
Back in 2019, nobody could foresee what 2020 had in store. As events unfolded and the pandemic took hold, we all had to learn to deal with a world that was changing, seemingly by the day. With change as the […]
ESignatures , HIPAA , Secure Emails , Secure Forms , Security , Website
February 25, 2020
How to Safeguard Personal Health Information Online
Working in the field of healthcare, you receive protected health information (PHI) from patients on a regular basis. This most often takes place via intake or consent forms or by communicating with your patients over email. Because you’re subject to […]
HIPAA , Reviews , Security , Social Networking
January 15, 2020
A Look at the Way HIPAA Impacts Digital Marketing
Violating the HIPAA Act by accidentally revealing protected health information (PHI) is one of the most common reasons for healthcare professionals to avoid engaging in digital marketing activities. This includes responding to online reviews and other feedback. And because 89% […]
Call Tracking , Healthcare Listings , Patient Education , PPC , Reputation Management , Search Engine Optimization , Security , Social Media , Social Networking , Website Design
December 31, 2019
Healthcare Practices: Get Improved Results from Online Marketing in 2020
If your online marketing efforts haven’t been meeting your practice’s goals or if you have yet to build an online presence for your practice and want to be able to reach new clients in 2020, then here are the most […]
Medical , Mobile , Patient Education , Practice Marketing , Search Marketing , Security , Website
March 11, 2019
Here’s What a Thriving Practice Looks Like
A few decades ago, the word “competition” wasn’t used among healthcare professionals. But there’s now no denying that running a practice is a competitive venture. You now need to have a marketing plan and online presence in order to remain […]
Mobile , Patient Education , Practice Marketing , Search Marketing , Security , Uncategorized , Web , Website
February 8, 2019
The 3-Minute Guide to Creating a Modern Website
How to Go Beyond an Online Business Card and Build an Effective Online Presence These days patients (and Google) expect your website to be more than an online business card. If you put your site up once and never touch […]
A good website has a lot in common with a good house. There are a world of possible amenities and features in both, and every potential buyer will have different priorities. While one homebuyer might prioritize gas stoves over electric, […]
In early 2016, PBS called healthcare hacking an “epidemic,” citing the biggest cybersecurity breach in healthcare, along with dozens of others scattered throughout the year. The U.S. Department of Health and Human Services estimated that an average of four data […]