Posts Tagged ‘online reviews’
You’ve probably heard about search engine optimization (SEO), which is a content strategy that helps your practice website stand out in search results when a new patient is searching for a practice online.
Search engine optimization is one of the most trustworthy ways to drive traffic to your website, but this is not the only way.
Any practice needs a steady flow of patients coming through the door in order to be successful. Besides your website, many patients use online directories and reviews to find a practice and schedule an appointment. These are among the top channels in the decision making process.
Here’s a brief overview of the whats and whys of online directory listings and reviews and how they affect a patient’s decision to choose you as their healthcare provider.