Posts Tagged ‘reputation management’

Back in 2019, nobody could foresee what 2020 had in store. As events unfolded and the pandemic took hold, we all had to learn to deal with a world that was changing, seemingly by the day. With change as the new constant, and social distancing the new norm, people have relied more than ever on the Internet to connect with friends and family, as well as to shop for everyday essentials and research service providers, including medical professionals. You can take advantage of this shift and reach new potential patients with the right set of online and digital tools.

What follows is an overview of some of the most important things to consider, so you can keep your practice running, growing, and even thriving, into 2021 and beyond. (more…)

If your online marketing efforts haven’t been meeting your practice’s goals or if you have yet to build an online presence for your practice and want to be able to reach new clients in 2020, then here are the most important parts of an online presence that your practice must implement to stand out in the new year.

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You’ve probably heard about search engine optimization (SEO), which is a content strategy that helps your practice website stand out in search results when a new patient is searching for a practice online.

Search engine optimization is one of the most trustworthy ways to drive traffic to your website, but this is not the only way.

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84% of people trust an online review as much as a personal recommendation from a friend or family member. This includes reviews for healthcare practices.

But monitoring reviews and directory listings can require a significant time commitment. Because of this, they often fall by the wayside.

Read this article to learn how you can revamp your reviews and use them to improve your online reputation.

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