A recession refers to a significant downturn in economic activity and growth in a country. One of the leading causes of recession is reduced consumption and investments, as corporations and...
Any form of marketing that employs electronic media and devices can be considered digital marketing. In the broader digital marketing industry, experts craft specialized messages and measure their impact over...
New Patients Are Looking For You Online TV, radio, and newspaper ads were once enough to get new patients flowing through your healthcare practice’s door. However, some of these traditional...
More than half the world’s population is on social media (that’s a whopping 4.9 billion users!) and nearly half of all adults in the U.S. want to follow their doctors...
PPC Tips: How To Drive More Traffic To Your Website Every year there are BILLIONS of healthcare searches done online, and nearly 25% of them are paid ads. That means...
If your practice isn’t online, it’s getting overlooked by 62% of people who go online to search for health information.1 If done right, a practice website can land you more...
Improving the Reputation of the Medical Practice and Studying the Benefits of Branding Once the experts utilize branding, the employees can consistently enhance the reputation of the medical facility, and...
Digital Marketing Practices for the Healthcare Industry Digital marketing for the healthcare industry is different from any other marketing type. There are specific things that need to be taken into...
Busy gastroenterologists and practice administrators need simple, proven ways to attract new patients and increase revenue. Both traditional media, such as TV, radio and print, along with digital media, can...
The healthcare industry continues to move toward using digital marketing techniques to attract new patients. But a great deal of potential for effective marketing remains untapped by medical professionals. A...