Medical , Mobile , Patient Education , Practice Marketing , Search Marketing , Security , Website
March 11, 2019
Here’s What a Thriving Practice Looks Like
A few decades ago, the word “competition” wasn’t used among healthcare professionals. But there’s now no denying that running a healthcare practice is a competitive venture. A practice needs to have a marketing plan and online presence in place in […]
Mobile , Patient Education , Practice Marketing , Search Marketing , Security , Uncategorized , Web , Website
February 8, 2019
The 3-Minute Guide to Creating a Modern Website
How to Go Beyond an Online Business Card and Build an Effective Online Presence These days patients (and Google) expect your website to be more than an online business card. If you put your site up once and never touch […]
Practice Marketing , Search Marketing
January 10, 2019
4 Facets of SEO That Will Make or Break Your Practice
Search engine algorithms can be intimidating to the average person. Google uses a dizzying number of factors to decide who gets first page results. To complicate matters further, Google’s algorithm changes on a regular basis. This means practice owners have […]
Search Marketing , Website
December 1, 2018
This Is How Googling Yourself Will Boost Your Online Reputation
When was the last time you searched for your own practice on Google? Or Bing, Yahoo, or any other search engine? What about Facebook or Twitter? Do you know what shows up about your practice on Google My Business? Or […]
Practice Marketing , Search Marketing , Website
October 11, 2018
Do Your Online Listings and Reviews Attract New Patients?
Any practice needs a steady flow of patients coming through the door in order to be successful. Besides your website, many patients use online directories and reviews to find a practice and schedule an appointment. These are among the top […]
Medical , Mobile , Practice Marketing , Search Marketing , Web , Website
September 7, 2018
What Makes a Professional Website Design?
Your website is the foundation of your online presence and often the first impression you make to potential patients. Website designs continue to evolve for all businesses, including healthcare practices. It can be difficult to know which elements of web […]
Practice Marketing , Social Media , Website
August 15, 2018
Social Media: A Highly Effective Way to Build Your Practice
Social media has forever changed how we communicate, connect, and relate to one another. Businesses and corporations have been leveraging social media for strategic marketing for years now. When you use social media marketing, you can easily reach out to […]
Practice Marketing , Web , Website
August 1, 2018
3 Ways to Strengthen Your Online Reputation
Let’s imagine for a moment that you’re looking for a nice place to eat this evening. You narrow your options down to two choices as you’re walking down the street. Through one restaurant window, you see a few patrons at […]
Search Marketing , Uncategorized , Web , Website
July 13, 2018
How Users Search for a Practice on the Web: Past and Present
As the most influential search engine, Google faces a daily challenge in how they can best present results to users. Google changes its search algorithm roughly 500-600 times per year. We’ll go through how Google search algorithms have changed over […]
Creative , Tips and Tricks , Website
June 25, 2018
Blogging: A Creative Outlet That Helps Your Practice
Many people have asked us how to blog as a creative outlet that also helps their practice. But it’s hard to know where to start, what to write about, and how often to write. We’ll go over a few questions […]
