Doctors, dentists and other physicians are bound by the Health Insurance Portability and Accountability Act (HIPAA) to protect their patient’s private health information. Violating HIPAA can lead to serious consequences for your practice. Read this guide before hastily responding to a negative review.
With just a few keystrokes on a computer, your practice’s online reputation can be built up or torn down. It’s not just negative reviews on Yelp or Google that can affect your practice. Your own social media habits can be doing more harm than good.
You know that feeling you get from a suspicious offer — you don’t know exactly what it is, but something about it just doesn’t add up. As a small business owner, you’ve developed a sixth sense when it comes to protecting your practice, and you should trust your gut.
Your website is your first impression in the minds of many modern patients, and you may never get another opportunity to show them the excellence of your practice. You only have a tiny window of time to convince them to stay — half of online users spend less than 15 seconds on a website. An old, outdated site can cause users to navigate away before they even get a chance to look at your services.
You already know mobile is important – maybe you have a smartphone yourself. If so, you’ve already seen the vast differences between a website that is mobile-ready and a website that isn’t. On websites that can’t adjust for a smaller screen size, you have […]
Check out our infographic for a simple breakdown of who’s really using their phones to to get online these days, and about your two best options for keeping up with the mobile revolution – mobile and responsive websites.